Online With New Media Degree :: Accredited Universities

The Bachelor in Business Administration with a New Media Marketing emphasis is designed to prepare students for the marketing world they live in today, not just the one the text books talk about. Today's marketing plans include existing and emerging social media aspects that are necessary to the success of any marketing campaigns today. Many other things are and have changed and this program will help you understand and use modern practices to help a business succeed.

The Business Administration degree provides an excellent foundation of knowledge in accounting, sales and marketing, operations management, human resource management, and banking and finance. This solid foundation provides students an integrated understanding of business and economics. Their expertise prepares students to find jobs as a manager, account manager, small business developer, human resource assistant, or sales manager.

The New Media Marketing emphasis teaches students what is going on in today's marketing world. Students will learn how to use sites such as Facebook, Twitter and YouTube to further visibility and increase business. Students will also be taught how to recognize opportunities for utilization of new technologies. These skills are vital to help them adapt to the changing world after they graduate.

Entry Requirements

Students seeking admission to the Bachelor of Science in Health Science program must be a graduate of an associate’s degree level, health sciences program (i.e., medical assisting, respiratory therapy, nurse education, surgical technology, etc.) from an accredited institution or have completed sufficient college credit to attain the equivalent of an associate’s degree in the discipline of health science. Prospective students should also have completed an appropriate number of credit hours of general education (e.g., 15 semester credit hours and 22.5 quarter credit hours).

Applicants for admission must have graduated from an accredited high school, private secondary school, or have completed the equivalent (GED).

International Applicants
-------------------------------

Applicants to an undergraduate associate’s or bachelor’s program must provide an official or attested transcript of completed high school work translated into English and certified to be at least equivalent to the credential required by the college in its admissions criteria. This policy also applies to any student with previous education completed outside of the United States.

2.Applicants must provide evidence of English proficiency in one of the following ways: (i) minimum TOEFL score of 550 or 213 computer based or 79 IBT based or (ii) 6.0 on IELTS.

Other Fees

Show Less

This Master of Advanced Study in American media and popular culture is an innovative graduate program in the study of film, television, computer games, the internet and screenwriting.
We equip students with the analytic, creative and communication skills needed to interpret and create media texts. Our MAS degree prepares students for successful careers as teachers and critics of media as well as for opportunities in the entertainment industry as executives, producers and writers. Our goal is to empower students to be critical consumers of media, creative industry professionals, and rigorous scholars of media texts and culture.

The film and media industries are undergoing constant transformation as a result of industry reorganization, globalization, new technologies and increasingly sophisticated forms of artistic expression and storytelling. Our curriculum aims to put our students on the forward edge of that change.

Entry Requirements

● Applicants must submit a two-page personal statement that describes their past academic work, reasons for pursuing theMAS and the skills that prepare them for this degree.

● A three-page essay that assesses their knowledge of media theory and critical analysis skills. The subject of the essay will be included in the online Graduate Admissions Application.

● While letters of recommendation are optional, applicants may include two or three letters in their application. Recommenders should be former teachers or supervisors, addressing the applicant's academic performance, motivation and character.

● An interview via Skype will be conducted before final admission decisions are made.

International Applicants
-----------------------------

1. One of the following results on a standardized English proficiency test: (a) 100 (iBT) or 600 (PBT) or higher on the TOEFL; (b) 7.0 or higher on the IELTS. The MTESOL program will also accept a 68 or higher on the Pearson Test of English Academic (PTEA).

2. A grade of "A" in all Advanced 2 classes in the ASU American English and Culture Program (AECP) .

3. One of the following from a regionally accredited college/university in the US: (a) a bachelor's degree or higher; (b) at least 90 semester hours of undergraduate coursework with a cumulative GPA of 3.0 or higher on a 4.0 scale; (c) at least 12 semester hours of graduate coursework with a cumulative GPA of 3.0 or higher on a 4.0 scale.

A minimum score of 55 on the Test of Spoken English (TSE) or Speaking Proficiency English Assessment Kit (SPEAK) is also required for teaching assistants.

Other Fees

All students pay a program fee of $250 per course.

Show Less

Saint Leo University’s innovative MBA in Marketing Research and Social Media Analytics is centered on the rapidly evolving, data-driven business world in which we live. The curriculum is designed to provide students with the critical knowledge and skills for gaining marketing insights and ability to influence business decisions.
Through experiential learning, students will gain confidence in using advanced marketing data analytical tools and frameworks. The curriculum consists of 18-graduate credits in strategic marketing including: how to collect data, analyze data and use the results to make business decisions.

The increase in social media use by businesses has created new ways to identify, contact, interact, and satisfy business customers. We have reached the point where we have access to huge amounts of diverse data that were inconceivable ten years ago. This opens up opportunities to gain new insights and to improve human decision-making in all activities, including business. These developments have in turn created a demand for managers with the technological and conceptual skills to understand, and apply these technologies and to take advantage of the existing data. “Big Data” is revolutionizing science, politics, entertainment, art, sport, environmental assessment, social life, and business.

Job creation in the marketing research and web analytics field is robust. The occupation Market Research Analysts and Marketing Specialists is expected to grow over 40% nationally in the coming decade, which is a much faster than average when we consider overall job growth trends. (Hanover Report, 2013). Experts explain that this growth will be driven by an increasing emphasis on data-driven marketing and that many employers require candidates with master’s level credentials (Hanover Report, 2013).

Marketing managers and business professionals are very keen in acquiring these skills. Based on a LinkedIn data analysis, we see a year-over-year growth of certain types of skills people list in their professional profiles. There is a 29% increase in Social Media Marketing skills and a 50% increase in Social Media Measurement skills. (Hanover Report, 2013). The growth in these self-reported skills is an indicator of their desirability and importance in the job market.

What can you do with a degree in Marketing Research and Social Media Analytics? The graduates of the program will be able to conduct traditional marketing research, as well as web and social media analytics using the latest data mining techniques. In addition, they will learn how to integrate all these findings into comprehensive marketing strategies using both the traditional and the new online tools.

Entry Requirements

Applicants must have completed a bachelor's degree from an accredited institution.

Work experience is an added advantage for admitting into the program.

International applicants
-----------------------------------

For non-native English speaking students ,provide proof of English language proficiency, demonstrated in at least one of the following ways:

- A minimum score 550 (paper based) or 213 (computer based) on the Test of English as a Foreign Language (TOEFL)

- A minimum score of 450 on the verbal component of the SAT

- Grades of B or higher in English composition courses where English is the language of instruction

- For transfer students, two semesters with grades of B or higher in English composition courses at regionally accredited post-secondary institutions in the United States

- Successful completion of an Association of International Educators-recognized ESL program

Other Fees

Books - $1,200

Show Less

Embrace the revolution in marketing with a social media MBA from Southern New Hampshire University. With more than a million posts to Twitter every hour and five billion minutes spent on Facebook every day, social media is a major driver of modern marketing efforts. SNHU’s online MBA in Social Media Marketing provides business leaders with a platform to learn the best ways to leverage this medium for business success.

Enroll in our social media graduate degree and learn how to:

- Develop and execute successful social media marketing strategies that integrate with marketing plans.

- Carry out market research to create more effective campaigns, improve and optimize products, and generate leads.

- Target messaging to increasingly mobile audiences who put stock in who their ''friends'' are and what they have to say.

Advantages of the Social Media MBA from SNHU

SNHU was one of the first universities to offer a social media graduate degree.

- One of the most affordable online Social Media MBA degrees around, offered by a respected, private, nonprofit university.

- ''Best of Business'' Awards: Best MBA Degree, Best Online Degree Programs.

- No GMAT or GRE required for admission.

- Take on-campus or online courses - choose how you want to learn.

- Gain a real-world understanding of social media marketing from instructors with extensive industry experience.

- Interact with faculty and fellow students through online discussions, group projects and case studies.

- Earn your MBA in Social Media Marketing online in as few as 15 months, with two courses per 10-week term.

- In-class or online course work leads to the same SNHU diploma.

Entry Requirements

Applicants must hold a bachelor's degree or should anticipate completion of a bachelor's degree before enrollment in the graduate program.

International applicants
--------------------------------

- Applicants should have the equivalent of a US bachelor’s degree

- Applicants will require the equivalent of 2.75 on a 4.0 grading scale for admission consideration.

- Applicants who have some master’s level academic work may be eligible for transfer credits or exemptions.

- Applicants must demonstrate English proficiency as evidenced by: TOEFL score 79-80 and greater, IELTS 6.5 and greater, PPTE 54 and greater, ELS 107 and greater, Michigan 90 and greater. It is recommended that you have TOEFL and IELTS results sent directly to SNHU to avoid delays. SNHU’s TOEFL code is 3649. The TOIEC examination is not accepted.

- English Bridge Applicants with the following scores will start in a bridge program combining English courses and academic courses: TOEFL 71-78, IELTS 6, PTE 49-53, ELS 112, EF 106, Michigan 85-89. English as a Second Language (ESL): Students with scores of TOEFL less than 71, IELTS less than 6.0, PTE less than 48, ELS less than 112, EF less than 106, and Michigan less than 85, can register and attend English as a Second Language (ESL) program

Other Fees

Show Less

There will always be something "new" about "new media." The Master of Arts in Communication with a concentration in New Media & Marketing prepares you to harness rapidly evolving media technologies to take the lead and stay on top in your profession.

By earning the master's in New Media and Marketing online degree, you position yourself strongly in growing communication fields.

- For example, the Bureau of Labor Statistics estimates a 14% increase in employment for advertising, promotions and marketing managers through 2020.

Current new media and marketing professionals, or those seeking to explore these expanding fields, can advance their careers significantly with the knowledge and skills they gain from the master’s in New Media and Marketing online degree.

Entry Requirements

Applicants must hold a bachelor's degree or should anticipate completion of a bachelor's degree before enrollment in the graduate program.

International applicants
--------------------------------

- Applicants should have the equivalent of a US bachelor’s degree

- Applicants will require the equivalent of 2.75 on a 4.0 grading scale for admission consideration.

- Applicants who have some master’s level academic work may be eligible for transfer credits or exemptions.

- Applicants must demonstrate English proficiency as evidenced by: TOEFL score 79-80 and greater, IELTS 6.5 and greater, PPTE 54 and greater, ELS 107 and greater, Michigan 90 and greater. It is recommended that you have TOEFL and IELTS results sent directly to SNHU to avoid delays. SNHU’s TOEFL code is 3649. The TOIEC examination is not accepted.

- English Bridge Applicants with the following scores will start in a bridge program combining English courses and academic courses: TOEFL 71-78, IELTS 6, PTE 49-53, ELS 112, EF 106, Michigan 85-89. English as a Second Language (ESL): Students with scores of TOEFL less than 71, IELTS less than 6.0, PTE less than 48, ELS less than 112, EF less than 106, and Michigan less than 85, can register and attend English as a Second Language (ESL) program

Other Fees

Show Less