Online Promotion Degree :: Accredited Universities

If you are interested in advertising, promotions or communications, you should consider an Integrated Marketing Communication (IMC) major.

IMC focuses on the strategic integration of the functions of public relations, advertising, promotion, direct marketing and personal selling to achieve brand equity and increase the effectiveness of promotional communications with target audiences.

You will be equipped to confront the fragmentation of mass markets, the explosion of new technologies that give consumers more control over the communication process, the emergence of global markets, and the rapid changes in economic conditions within which organisations operate.

As a graduate you will have the necessary skills and knowledge to make a decision on planning, research and execution of IMC programs to address real business needs.

Entry Requirements

A completed recognised Bachelor Degree (or higher) in any discipline with a grade point average of 4.0 (on a 7 point scale).

Other Fees

Overseas examination fees

Textbooks

Student Services and Amenities Fee (Max. $281/year)

Incidental unit costs

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Today's marketing professionals must be able to assess current business trends to help manoeuvre their companies into the most favourable positions.

Marketing is both an organisational function and a creative way of business thinking. The global marketplace is expanding and characterised by rapid change, so the business world is wide open for skilled marketers who develop and implement marketing initiatives.

Marketing professionals require a broad skills set to understand sales and promotion, product research and development, consumer demand, customer service and effective communication.

Entry Requirements

N/A

Other Fees

Overseas examination fees

Textbooks

Student Services and Amenities Fee (Max. $281/year)

Incidental unit costs

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Deakin’s Bachelor of Business (Sport Management) is designed to provide students with skills to work in the business of sport, in all its manifestations, including professional sport, national and state sporting organisations and community sport. The course covers the financial, promotional, managerial, legal and other aspects of sport as a business, providing the skills required to work in areas such as managing organisations that conduct sporting competitions and major events, community programs that encourage participation in sport, and organisations that support sporting competitions such as sporting goods manufacturers and retailers, sports promoters, facility designers and managers, and player managers and agents.

The ability to apply management and marketing theories and business principles generally within a leisure framework is a core feature of the degree.

Entry Requirements

Applicants should have successfully completed VCE or equivalent, including a study score of at least 20 in English Units 3 and 4, or at least 25 in English (ESL). Selection of current Year 12 students is based on the ATAR and two stage process with a middle-band of approximately 20%.

Other Fees

Overseas examination fees

Textbooks

Student Services and Amenities Fee (Max. $281/year)

Incidental unit costs

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Get an online Master of Business Administration from Excelsior College, one of America's top distance learning colleges for more than 40 years.

Excelsior's convenient, fully online MBA program is specifically designed for working adults and other nontraditional students. You can fit Excelsior's online MBA classes comfortably into your schedule and budget, earning an MBA degree that will help you:

Improve your job performance.
Raise your earning potential.
Help you compete for promotions.
Prepare you for leadership roles, including business ownership.

Entry Requirements

International Students
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International applicants from non-English-speaking countries must show evidence of English language proficiency through one of the following options:

- TOEFL (Test of English as a Foreign Language)

- Required minimum score of 525 on the paper based test or 69 on the Web-based test.
- Scores older than two years at the time of your application to Excelsior will not be accepted.

- MELAB (Michigan English Language Assessment Battery)

- Required minimum score of 75.
- Scores older than two years at the time of your application to Excelsior will not be accepted.

- IELTS (International English Language Testing System)
- Required minimum overall band score of 5.5.
- Scores older than two years at the time of your application to Excelsior will not be accepted.

- Excelsior College® Examinations English Composition exam (ENGx111) or UExcel® College Writing exam (ENGx110).

- Completion of at least 9 credit hours of academic work in courses delivered in English at an institution of higher education in the United States.

Other Fees

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Gain an understanding of business fundamentals as well marketing concepts and theories to become a successful business leader.

The School of Business' online M.B.A. with a concentration in marketing supports students who are either working or would like to pursue careers in marketing-related fields such as sales, promotions, brand management, marketing research and e-marketing.

Marketing concentration courses explore:

-Brand management

-E-marketing

-Global marketing

-Sales management

-Marketing research

-Advertising and promotion

-Marketing innovations and new product development

You will also achieve a broad background in business through general M.B.A. courses including those that address:

- Core business management functions

- Oral and written business communication

- Effective team membership and leadership in work partnerships and cross-functional collaborative efforts

- Ethical, economically responsible business decisions in the context of a diverse set of stakeholders

- Business implications of the new economy and applying widely used technologies to management issues

In addition to the analytical tools and technologies necessary to solve complex management problems, our M.B.A. program emphasizes leadership skills within Saint Leo University's core values and traditions.

Our online M.B.A. is accredited by the International Assembly for Collegiate Business Education (IACBE), a professional accreditor for business programs in student-centered colleges and universities throughout the world.

Entry Requirements

Applicants must have completed a bachelor's degree from an accredited institution.

Work experience is an added advantage for admitting into the program.

International applicants
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For non-native English speaking students ,provide proof of English language proficiency, demonstrated in at least one of the following ways:

- A minimum score 550 (paper based) or 213 (computer based) on the Test of English as a Foreign Language (TOEFL)

- A minimum score of 450 on the verbal component of the SAT

- Grades of B or higher in English composition courses where English is the language of instruction

- For transfer students, two semesters with grades of B or higher in English composition courses at regionally accredited post-secondary institutions in the United States

- Successful completion of an Association of International Educators-recognized ESL program

Other Fees

Books - $1,200

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