Online Business Administration Marketing Degree :: Accredited Universities

The Bachelor of Arts in Business Administration with a Specialization in Marketing combines a broad-based business education with analytical, decision-making and problem-solving techniques used in global marketing, marketing ethics and managing the marketing function. The marketing major focuses on marketing activities such as product and service development, research, planning, distribution channels, logistics and transportation, sales promotion, sales, pricing strategy, advertising and public relations.

As global competition in consumer goods and services increases, demand for business professionals with an enhanced knowledge of marketing is expected to continue to grow. Whether you are looking to gain the skills to build a career in marketing or advance in the marketing profession, the Bachelor’s in Business Administration with a specialization in Marketing from Florida Tech is the degree for you. Courses teach fundamental business and marketing principles, and build key interpersonal, creative and analytical skills. To ensure a complete education, this business program is structured from a broad-based liberal arts foundation to career-specific business and marketing degree courses.

Learn How to
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- Bring change through contemporary behavior and classical organizational theories

- Analyze and design marketing strategies for diverse international environments

- Plan, implement and monitor an advertising campaign

- Develop disciplines of management including planning, strategy, organizing, staffing, leading, control and change

Benefit From a Degree
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- Learn decision-making processes and how to implement them in a global setting.

- Gain practical experience in various strategies and formats when communicating in organizational situations.

- Learn how to identify market segments, position products, estimate product demand, set prices and manage growth.

- Gain skills you can apply immediately in the workplace.

Entry Requirements

- Complete an online application for admissions. Whether you want to apply through Quick Apply, as a full-time student or as a transient student, Florida Tech’s online application is quick and easy, and there is no fee. Simply create an account to securely submit your application and track its progress.

- Provide official documentation of high school graduation or General Equivalency Diploma (GED) if applying with less than 24 semester credit hours completed at an accredited institution.

- Provide official transcripts of all colleges and universities previously attended or presently attending.
- Schools must be listed in chronological order, including dual enrollment.
- All schools must be included, even if a term was not completed.

- Credit hours earned from regionally accredited schools will automatically be evaluated for transfer hours as part of the formal application process. In order for a class to be eligible for transfer, a grade of C or better must have been achieved. (A grade of C- will not be considered for transfer credit.)

- Official records must also be requested for any of the following that have been completed:

- CLEP/Advanced Placement exams
- GED College level examinations
- DANTES, USAFI examinations, Regent Standardized
Examinations or other advanced placement examinations

- Diagnostic assessments in both math and English are required to determine the appropriate academic requirements and classes.

- Provide a copy of a DD-214 if you are a separated or retired servicemember. Active-duty members must provide a NOBE DD2384.

- Credits from outside of the United States should be evaluated by an approved agency. See a list of approved evaluating agencies.

- Florida Tech does not give credit for work/life experience.

- A minimum of your last 25% of earned credit hours must be completed with Florida Tech in order to graduate.

International Applicants
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International candidates must prove English language proficiency by at least one of the following:

- A minimum score 550 (paper based) or 213 (computer based) on the Test of English as a Foreign Language (TOEFL) or a score of at least a 79 on the Internet-based TOEFL (iBT) or a score of at least 6.5 on the IELTS, earned no more than two years before attendance at Florida Tech

- Attended for three consecutive years and graduation from an accredited or state-approved mainland U.S. high school where English is the language of instruction

- Successful completion of a total of 20 semester hours at a regionally accredited, mainland U.S. university or college where English is the language of instruction, including three semester hours of English that qualify as transfer credit for Florida Tech’s Composition and Rhetoric (COM 1101) course

- Successful completion of a NASFA-recognized ESL program

Other Fees

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For busy adults who want to work in marketing, Ottawa University offers a Business Administration Marketing degree that you can complete at your own pace, from the comfort of your home – or anywhere you have Internet access.

Entry Requirements

• A completed application for admission (you can apply online and at our campus locations).
• $50 application fee.
• Official transcripts from all previous colleges and universities attended. Transcripts should be mailed to the campus registrar.
o No previous college experience? Submit official documentation/self-certification of high school or GED completion instead.
• You can be admitted conditionally with unofficial copies of transcripts.
International High School Students
• A U.S.-Equivalent GPA of 2.5 or above (above-average grades in secondary school)
• Successful completion of a high school or secondary school diploma or certificate
International Transfer Students
• A U.S.-Equivalent GPA of 2.0 or above (passing grades in college)
• A course completion rate (Earned-to-Attempted Percentage) of 70 percent. (You need to have completed 70 percent of the courses you have started)
All International Students
• Meet any program specific admission criteria
• An affidavit of financial support showing the ability to pay for one full year
• Submit a maximum two-page, double-spaced essay describing your "Sense of Purpose at Ottawa University." Please organize your thoughts around one of the following three components using specific experiences from your life: Personal, Intellectual and Civic/Social
• Established English Proficiency. This can be established by taking the Test of English as a Foreign Language (TOEFL). TOEFL scores required:
Paper-based test: 550
Computer-based test: 213
Internet-based test: 79

Other Fees

• Application Fee - Bachelor's program $50

• Conferral Fee $175

• Capstone Course Proficiency Exam Fee $15

Notes

• The admissions committee evaluates all applications on the basis of academic background, work experience, recommendation letters, and your personal statement on career development. GMAT and GRE scores are not required.
• Some Master's degree programs may have additional application requirements. If you are applying without a Bachelor's degree in a closely related field, some additional coursework may be required.

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Growing brands online, engaging consumers with interactive user experiences, optimizing search results - this is what SNHU's online MBA in Internet Marketing is all about. With more than 38,000 online searches occurring every second across the globe, the frontier of internet marketing has opened up new audiences for you to reach. This internet marketing master’s degree combines the best of traditional MBA offerings (economics, leadership, operations and traditional marketing) with the skills you need to maximize your brand's online presence in search engines, social media and mobile platforms. Learn what you need to do to optimize your online strategy and tie it to your overall business goals.

Learn how to:

- Develop and execute successful internet marketing strategies that are designed to directly impact business goals.

- Create data-driven campaigns that are optimized to increase your conversion rates.

- Target messaging and user experiences to mobile audiences – wireless connections are estimated to be at 327.6 million and mobile browsing is projected to overtake traditional connections by 2014.

Entry Requirements

Applicants must hold a bachelor's degree or should anticipate completion of a bachelor's degree before enrollment in the graduate program.

International applicants
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- Applicants should have the equivalent of a US bachelor’s degree

- Applicants will require the equivalent of 2.75 on a 4.0 grading scale for admission consideration.

- Applicants who have some master’s level academic work may be eligible for transfer credits or exemptions.

- Applicants must demonstrate English proficiency as evidenced by: TOEFL score 79-80 and greater, IELTS 6.5 and greater, PPTE 54 and greater, ELS 107 and greater, Michigan 90 and greater. It is recommended that you have TOEFL and IELTS results sent directly to SNHU to avoid delays. SNHU’s TOEFL code is 3649. The TOIEC examination is not accepted.

- English Bridge Applicants with the following scores will start in a bridge program combining English courses and academic courses: TOEFL 71-78, IELTS 6, PTE 49-53, ELS 112, EF 106, Michigan 85-89. English as a Second Language (ESL): Students with scores of TOEFL less than 71, IELTS less than 6.0, PTE less than 48, ELS less than 112, EF less than 106, and Michigan less than 85, can register and attend English as a Second Language (ESL) program

Other Fees

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Marketing is intended for mid-management marketers, salespeople, or those in the advertising business.

Program Features and Benefits
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Capstone Course Required (No GMAT or GRE or Thesis required)

Worldwide practitioner instructors

Choose from eleven different concentrations ranging from environmental

Studies to risk management.

Start anytime in an individualized program.

Become part of a diverse MBA student body. 40% of our students are international and 60% are female.

Concordia University Wisconsin has received specialized accreditation for its business programs through the International Assembly for Collegiate Business Education (IACBE)

Other Fees

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Develop an understanding of marketing concepts and functions, we all as the processes used to anticipate and satisfy customers' product needs and wants.

The School of Business' online B.A. in business administration with a marketing specialization is designed for the student planning a career in sales, advertising, consumer relations, marketing management, retailing services, small business operations, or international business.

To help you succeed in today's fast-changing business environment, the curriculum explores:

Advertising management
Personal selling
Market research
Consumer behavior
Essential business skills
International business
Entrepreneurship

As those who enter the business world must be prepared to support all other segments of business, you will also study general business practices and principles such as accounting, management, macro- and microeconomics, and business law.

In addition to the analytical tools and technologies necessary to solve complex business problems, the program emphasizes leadership skills within Saint Leo's core values and traditions.

The online B.A. in business administration program is accredited by the International Assembly for Collegiate Business Education (IACBE), a professional accreditor for business programs in student-centered colleges and universities throughout the world.

Entry Requirements

Applicants must have graduated in high school or diploma from an accredited institution

International applicants
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For non-native English speaking students ,provide proof of English language proficiency, demonstrated in at least one of the following ways:

- A minimum score 550 (paper based) or 213 (computer based) on the Test of English as a Foreign Language (TOEFL)

- A minimum score of 450 on the verbal component of the SAT

- Grades of B or higher in English composition courses where English is the language of instruction

- For transfer students, two semesters with grades of B or higher in English composition courses at regionally accredited post-secondary institutions in the United States

- Successful completion of an Association of International Educators-recognized ESL program

Other Fees

Books - $1,360

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