Online Business Marketing Top Up Degree :: Accredited Universities

Individuals who have successfully completed BTEC HND (Marketing), or equivalent, are eligible to apply for admission onto the BA (Hons) Business (Marketing) (Top-Up). Students will develop skills and understanding specific to marketing planning and strategy, marketing communications and the role of marketers as sources of management intelligence to support effective decision making.Students will also develop a range of transferable skills that will aid them to pursue a business career or further relevant study.

Entry Requirements

1. BTEC Level 5 HND Diploma in Business (Marketing), or equivalent.

2. English ability equivalent to an IELTS score of 6.0.

Other Fees

Annual registration fee - 175 pounds

Notes

Online distance learning students have flexibility in setting their own pace of study, which means that the course can be completed in a minimum period of 1 year.

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The Bachelor of Science in Business program is offered for those students whose career goals require a broad knowledge of the functional areas of business. All students will take coursework in the areas of accounting, general business, management, marketing, human resources, computer applications, and business law. In addition, students will choose an area of concentration that will comprise the balance of the courses in the major. The following describes each area of concentration.

Business Administration
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The Bachelor of Science in Business with Business Administration concentration offers additional coursework in finance and investments, management, strategic planning, and other advanced topics that will prepare the graduate of this program for entry- to mid-level positions in business and government.

Management
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The Bachelor of Science in Business with Management concentration offers advanced coursework in management and related topics, helping to develop the diversity of knowledge and skills necessary to attain success in the business management field. Graduates of this program will be prepared for entry to mid-level supervisory and management positions in business and government.

Marketing
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The Bachelor of Science in Business with Marketing concentration offers additional studies in such areas as marketing research, consumer behavior, promotional strategies, and international marketing. The graduate of this program will be prepared for entry- to mid-level marketing positions in business and government.

International Business
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The Bachelor of Science degree in Business with concentration in International Business provides students with business tools for understanding and dealing in foreign markets. The graduate of this program will be prepared for entry-level and middle-management positions in companies involved in international business.

It´s all about choices. With a background in Business Administration, you can have the tools you need to qualify for entry-level positions in the business field. Learn to apply classroom solutions to real-life business situations with our well-rounded curriculum.

The program provides hands-on computer training, accounting skills and a solid business background with classes such as:

Basic principles of accounting
Business Law
Computer applications
Introduction to finance
Business enterprise
Principles of management
Introduction to human resources
Introduction to marketing
Public relations

Be prepared to meet challenges in the ever-changing business world. You can apply the necessary business, decision-making and organizational skills gathered from this program to the corporate world. The core curriculum can enable you to enter the job market in a variety of entry-level capacities.

Other Fees

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The purpose of the MBA program is to provide a learning experience that students can readily transfer into everyday practice in their careers and businesses. Performance competency (skill- and knowledge-developing projects) and affective development (value-challenging experiences) are emphasized. Projects focus on enhancing the following skills: Internet, primary, and secondary research; software (MSWord, Excel, PowerPoint, and Project Management); creative; decision making; project and people management; analytical; synthesis; integrative; conceptual; and communication. The MBA program includes core courses in general functional areas and covers general management and administration skills that can be applied toward any field or industry. The program builds upon the core curriculum by focusing on advanced topics in business administration.

Program Objectives
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Graduates of the general MBA program will be able to demonstrate the ability to:

Broaden the base of business administration knowledge, smoothing the transition from specialist to generalist.

Utilize an expanded business vocabulary by exploring the functional and specialty areas of business.

Conceptualize the impact of strategic decisions on various functional areas of business and evaluate business- and corporate-level strategies.

Perform market segmentation, SWOT, and competitive analyses to take advantage of changes in the marketing environment and advances in technology.

Apply cost management tools and techniques to managerial decision making.

Develop overall leadership and team building skills to become a more effective change agent and achieve desired business outcomes.

Analyze the various functions of a human resources department, and examine the interaction between the human resource department and other departments to develop and implement corporate strategy.

Analyze the financial disclosures required to effectively evaluate a business and make appropriate strategic decisions.

Evaluate the legal issues arising in the operation of a typical business and apply legal concepts in making and implementing business decisions.

Examine the concepts of entrepreneurship and small business to include identifying new business opportunities; analyzing markets, customers, and product risks/benefits; developing marketing and financial plans.

Strategically and functionally examine the development of a business from domestic to international, and evaluate the impact of diverse cultures on international business processes, strategies, and human resource management issues.

Manage large and small business projects, to include developing timelines to guide completion, writing associated reports, and utilizing project management software.

Evaluate ethical and legal issues relevant to the policies, practices, and management of employee behaviors and business operations in a competitive environment.

Research and analyze the competitive environment of an industry, recommend product, business, and strategic positioning changes within the industry, and develop associated strategic plans.

Entry Requirements

Bachelor's Degree

Other Fees

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Green Mountain College offers the premier, 100% Online Sustainable MBA. “Green” isn’t just a word we throw around. We truly practice what we teach. Green Mountain College has been teaching sustainability for more than fifteen years and we have been recognized many times for our mission. In the past two years we were named the #1 and #2 green school by Sierra Magazine, the only college in the nation to place in the top 10 two years in a row. The Princeton Review featured us in their 2011 Guide to the “Top 311 Green Colleges” and their “322 Green Colleges” in 2012. Our online Sustainable MBA program has been offered since 2006. Our faculty is very experienced, both in the corporate world, as well as in online instruction, which provides our students with a rich, meaningful learning experience.

Our online Sustainable MBA program is 37 credits. Each course lasts six weeks, with a one week break before the start of the next course. We cap each course at 20 students, but our typical class size is 10-18 students, the perfect size for individualized attention and quality group discussion. Our faculty members have highly regarded work backgrounds, and they are committed to helping students understand green business issues. In 1995, Green Mountain College was one of the first colleges in the country to embrace an environmental mission. We have kept this focus throughout the years with many successes, including achieving carbon neutrality in 2011. We are innovators in Green Business Education and have been recognized many times for our mission, including being ranked the #1 and #2 green school by Sierra Magazine in 2010 and 2011. Our online Green MBA program has been offered since 2006. We have a committed and enthusiastic faculty that is very experienced in both the corporate world and online instruction. Our students can expect a rich, meaningful learning experience that will prepare them in all areas of business (finance, marketing, accounting, economics) with sustainability lessons woven throughout.

Here's what makes the GMC Sustainable MBA program so unique:

In-Depth Exploration & Application of Sustainable Business Concepts and Practices

Low Residency Requirement Reduces Travel Time & Expense

Leading Faculty

Recognized College Leadership in Sustainability

Student Variety

Alumni Accomplishment

Proven Online Learning System & Small Classes Facilitate Learning

Entry Requirements

Admission to the MBA program is based on a review of the following:

Transcripts from each college or professional school previously attended (where applicable indicating degrees earned). A GPA of at least 3.0 is strongly preferred. A Bachelor's degree is required.

Letters of recommendation from three individuals who are not relatives and who can provide a well-rounded perspective of your background and character. Recommendations can be based on any combination of professional, academic, and/or personal relationships. The letters should address your capabilities for graduate education, leadership and management. The letter of recommendation should be sent directly by its author to the college. The author may email the letter to mastersprogram@greenmtn.edu as a Word or PDF document. However, the author will need to also mail the signed original letter directly to GMC to the address listed below.

A personal essay. The personal statement is an opportunity to tell us about yourself, including (1) Why you would like to pursue a GMC MBA; (2) How your advanced degree fits into achieving your career goals; and (3) How you will manage competing personal, professional, and academic priorities during your advanced course of study?

GMAT or Assessment of Quantitative Skills. Ideally, applicants will submit the results of the Graduate
Management Admissions Test (GMAT) taken within the last 5 years. Alternatively, applicants may submit a quantitative skills assessment, including (1) a list of college-level math, statistics, economics, finance, and accounting courses (include workplace and other professional development in quantitative subjects); (2) a list of quantitative skills currently used at the workplace; and (3) a description of experience with spreadsheet and/ or other math-related software.

At least 3 years of full time work experience. Students with work experience are better prepared to grasp and apply MBA concepts and contribute to the classroom discussions. We do not accept students directly from undergraduate programs unless there are significant extenuating circumstances.

Other Fees

Notes

One residency period is required in each of two years.

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This degree advances the information that students have already learned in the associate degree. They apply the information they have already obtained in a more advanced study environment. For instance, they will be introduced to case studies and apply their knowledge to solve issues that are afflicting an organization and discus how they would overcome the problem.

At this level, they will be involved in group structure commensurate to the real world of business. Developing a marketing plan as a group will introduce them to one of the many aspects of marketing.

There are numerous skills or knowledge that you’ll come away with in the marketing program. First, you’ll learn the importance of knowing your target market in terms of their wants and needs. If you don’t understand this, then it’s almost impossible to know how to serve them. Second, you’ll learn customer relationship management. Without building that lasting, personal relationship by applying trust, knowledge of the product, empathy and many other unknowns, you have no customers.

The instructors bring real-world application to the classroom by meeting with professionals in the field and discussing what you really need to know in order to be successful in this field. While it is important to discuss marketing topics in the classroom, it’s even more important that you have the opportunity to actually apply what you have learned.

Marketing isn’t for everyone. The field of marketing is a very exciting and rewarding career; however, students need to possess certain personality traits and characteristics to make it in the classroom as well as the world of marketing. Students need to be creative and self-motivated, they have to be able to work well in a team environment, they must learn to be detailed-oriented, and they must understand that they will be put into a leadership role at times. There really is no one trait or list of specific traits, but a combination of these and many more.

Entry Requirements

Students wishing to enter the baccalaureate division must have an associate degree from Sullivan or another accredited institution or have already earned approximately 90 quarter hours or 60 semester hours.

Other Fees

Books and supplies: $7,200

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